16th May 2017Why is 3D embroidery so important for headwear fashion?

3D EMBROIDERY

Take your logo designs to the next level with 3D Embroidery foam!

Puffy foam underneath threads can give a 3D ‘pizzaz’ that customers will love.

Do you want your brand to stand out?

As headwear suppliers and creative branding experts, it’s safe to say we know a thing or two about 3D embroidery and what it can do for brands across the globe. So if you’re in the clothing industry it’s important to be up to date with trends and what techniques work. We would certainly suggest you add a little ‘puff’ of inspiration to your brand.

In this blog we are going to specifically discuss everything you need to know about using 3D embroidery.

So let’s make sure your hat range doesn’t just launch, but sky rockets to success!

What is this type of branding?

3D Embroidery

Before you can use this technique to your brand’s advantage, an understanding of how it works is needed. To put it simply; 3D embroidery is the process of placing foam underneath the embroidered stitches to achieve a raised finish. We then use a secret series of techniques to enhance and maximise the finish of the logo even further.

Why use this type of branding?

3D Embroidery

The bold and striking appearance of 3D embroidery is arguably the biggest reason to take advantage of this branding style.

Your brand is special and therefore needs to be paired with stylish, stand-out headwear. 3D embroidery is just that, so why not give this classic branding technique a try?

SUPERWIDE 3D EMBROIDERY CE

BEFORE YOU GRAB THE PHONE, BELOW IS A HELPFUL GUIDE TO MAKE SURE YOUR DESIGN LOOKS STUNNING IN 3D. 

 3D embroidery uses a foam base to achieve a three dimensional effect. The foam comes in Black, Grey, Red and White, which allows us to best match the cap and thread colour to give a clean crisp finish.  We stock 3mm thick foam which allows the design to sit away from the base and reduces the chance of the design being flattened as the machine embroiders over it, as you can see from the above examples.

In terms of the embroidery side of the technique there a number of subtle differences to take into account when creating your design.

3D embroidery works best with block or large round shaped letters and logos. Artwork for puff embroidery should have rounded corners so that the needle perforates the corners of the design and covers the foam completely making your design come alive.

Good spacing between letters or shapes is also required with puff as the foam causes the shapes to expand which in turn closes spacing i.e. letters will touch if spacing is not correct.  We would suggest at least a 3mm gap between individual elements of the design, to allow for a clean and crisp finish

We would advise against any design with lots of detail, such as crests and scripted text and as a rule of thumb lettering or elements of the logo must be at least 3mm width, anything less than this will end up in the foam coming through the stitching or worse being lost all together leaving a messy looking design. 

If you are looking for something a little more “out there” then head over to our recent blog – “7 INNOVATIVE IDEAS FOR HAT LOVERS”, where we run through a range of eye-catching unique branding techniques.

FOR MORE INFORMATION ABOUT THE RANGE OF BRANDING TECHNIQUES AVAILABLE PLEASE CONTACT THE SALES TEAM ON +44(0)1376 560380 / SALES@SLBLACKLABEL.CO.UK

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