It’s astounding how much the music industry has an influence on fashion in general. If we’re specifically talking about headwear (which we are), then there are music genres that are synonymous with hat styles.
For example Trilby’s and fedoras were commonly worn during the 50s for band music and more commonly today for the blues genre. Snapbacks and baseball caps are interchangeable products within the rap, hip hop and R&B world. Cowboy hats are synonymous with country music.
So it’s clear that baseball caps are common within the music industry, but do the artists influence them?
Caps have been a casual accessory for over a century now but the longevity of this product has not stopped its momentum with keeping up with the times. Popular R&B figure, Kanye West loves to wear baseball caps both on and off the stage.
Particularly adopting the dad cap style. It is also important to mention that his brand Yeezy offers baseball caps. Kanye West clearly likes caps and whether you believe he has a significant influence over trends or not, he is worth following.
Jay Z is in a similar situation. He, like Kayne West has his own clothing brand: Rocawear. Jay Z is considered to be an R&B legend in his own right, who openly sports snapbacks in his private life and whilst performing on stage.
Snapbacks are of course a symbol of urban fashion and have always been popular with this demographic.
It’s clear that Taylor Swift is a fan of beanies, particularly the loosely knitted, slouch style. Beanies seem to be an accessory that she primarily wears off stage as opposed to when performing.
Whether you’re a fan of Taylor Swift and you believe she has any influence over popular trends, Taylor Swift certainly loves beanies and many people love Taylor Swift.
Bruno Mars is known for wearing his famed fedora both in his personal life and when he is performing. A throwback to the 1950s, it’s clear that Bruno may have contributed to the resurgence of fedoras and trilbies.
His retro inspired style may have influenced his fans to do the same.
Brian Johnson, the lead singer of AC DC is also iconic for sporting flat caps and baker boy caps whilst performing on stage and has been wearing them for over 30 years. The heavy rock band has seen massive success over the years and have left behind a lasting legacy, all with a baker boy hat or flat cap atop the head of the lead singer!
Originally Johnson wore the hat per the advice of his brother who suggested it as a way of keeping the sweat out of his eyes. A simple practical idea, could’ve changed the way we view this style of hat and been responsible for millions of retail sales over the course of 30 years.
It would seem logical that music artists influence headwear trends in some way. Whether an artist makes you love or hate a certain hat, they certainly influence what the general public feels. Music and artists touch most people, many of them wear specific styles of headwear. Love them or hate them, influence is influence!
To learn more about our predicitions for AUTUMN WINTER head over to our AUTUMN PREDICTION – ORANGE AND GREEN WILL RULE THIS SEASON! blog, or find out WHY AUDITS AND TESTING ARE SO IMPORTANT – not only for big retailers but also for the smaller independent fashion brands.